The Digital Marketing Post Podcast
The Digital Marketing Post Podcast, brought to you by T.E. Digital, is your go-to source for expert insights, practical tips, and the latest trends in digital marketing.
This podcast is a roundup of articles from The Digital Marketing Post's weekly online newsleter.
Whether you're a seasoned pro or just starting out, join us as we explore strategies to grow your business online, from social media and email marketing to website optimization and online advertising.
Each episode delivers actionable advice to help you stay ahead in the ever-evolving digital landscape.
The Digital Marketing Post Podcast
Level Up Your Email Marketing: A Guide to Key Metrics
Are you sending emails into the void? This week, The Digital Marketing Post dives deep into email marketing metrics to help you understand if your campaigns are hitting the mark.
- We're providing the latest industry data for email open, click, and bounce rates as of December 2024, courtesy of our partners at Constant Contact. See how your numbers stack up against others in your industry and identify areas for improvement.
- Is open rate still relevant? We explore measuring success beyond opens, focusing on the metrics that truly drive your business goals.
- Tune in to learn:
- How to improve your open and click-through rates.
- The key email marketing metrics that indicate real results, like clicks, conversions, and subscriber growth.
- Why open rate might be unreliable, especially with changes like Apple's Mail Privacy Protection.
- Plus, we've got a free guide and a helpful video to boost your understanding.
Don't miss this essential episode to transform your email strategy and drive more traffic, engagement, and sales.
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